Favourite Business Tools
Ever wonder how some business owners seem to just nail it? Chances are they rely on a whole host of apps, software, systems and other humans that help them create, automate and communicate! Here is a list of our favourites.
Getting Organised
Great systems start with great tools
Mailchimp – A great tool for communicating with your customers. Set up landing pages and automated emails with special promotions and monthly news.
Flodesk – RobertsonWeb have now switched to FloDesk for our automated emails and landing pages. We’re loving the on-trend design features and templates.
G Suite By Google – This is a must have collaborating workspace - we use it to share and discuss Sheets / Word documents.
Google Drive – Cloud storage that makes uploading, sharing and editing files a breeze.
Dropbox – File sharing service we typically use for sharing finished files with clients. This allows us to upload and maintain files in one space that both parties have access to.
Xero – Accounting software that integrates seamlessly into WordPress. Great for tracking time spent on projects, and for automating invoices.
Zoom – No matter where in the world you are, having remote face to face meetings with clients is possible with Zoom. We love meeting and interacting with clients in this space.
Getting Creative
The best tools for in-house creative tasks
Adobe Creative Cloud – We rely on this collection of desktop and mobile apps and services for creating and designing. So many possibilities!
The Logo Package – Don’t manually save one file at a time! The ability to package up final files / branding is a huge timesaver for designers.
Canva Pro – Not a designer but want to handle some marketing design in-house? This tool allows you to create professional, cohesive designs. Great for social media.
PicMonkey – If you don’t have Photoshop, this program is brilliant for for saving images to specific sizes.
SEO Content Writing & Editing – A professional copywriter can help you reach your audience with meaningful messaging that’s beautifully on brand. We use Angie Maddison for all our website copy. Email us today if you would like Angie's contact details.
Growing Your Website & Brand
For levelling up your websites and branding
Envato – a treasure trove of creative assets and tools to assist designers, from graphic templates and website themes, to photos and audio.
WooCommerce – Our platform of choice for e-commerce add-ons.
WordPress – We specialise in custom website builds on WordPress and love the vast possibilities it affords designers.
VentraIP Hosting/Domains – Our go-to recommendation for website hosting and domain names.
Zapier – This automation tool is ideal for connecting WordPress and internal CRM platforms, helping you manage follow-up leads.
Pinterest – An undervalued social media platform that can be instrumental in growing brand awareness through sharing relevant branded content.
Instagram – A must-have for business owners to build brand awareness, network within your industry and develop authentic connections with your customer base.
Facebook – Another platform where brand awareness and customer connections can be nurtured. Facebook Ads is also a powerful tool for targeting and following up with your ideal customers.
Legal123 – This is a great resource when you need legal documents for your new website ... think easy terms and conditions, terms of use, privacy policies and more.
What's On Our bookshelf
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what clients have to say
Australian Gourmet Gifts
I have worked with other web designers before but was never satisfied with the end result. From start to finish my interaction with Danielle was professional, stress-free and I had complete trust in their ability to deliver.
Their difference is :
- RW don't use templates as standard, they are custom built to match my vision and bespoked to my needs.
- RW took the time to listen to what I wanted but also brought their own ideas, experience and creativity so that the end design was more rounded.
- RW understood that I needed to see things in a visual context and have some flexibility to 'play' around with a few ideas.
- Danielle took the lead on my website and was exceptional - communication was constant and quick, they explained in terms I could easily understand and they made the whole process so easy it was a pleasure to work with them both.
Thank you for a great customer experience and fantastic end result website!
Oliver & Andrew
BASED MELBOURNE, AUSTRALIA
2nd GENERATION GRIPS
Danielle & the team at RobertsonWeb are brilliant.
Right from development to launching & still to this day our business has been provided with consistent quality service & overseas support when we’ve needed.
Chris ‘Fizz’ Hansford
BASED MELBOURNE, AUSTRALIA
Empower Counselling & Coaching Services
RobertsonWeb did an amazing job with developing my website in consultation with my web designer Megan from Happy Splat.
Danielle responded promptly, was very professional and patient as I was not very knowledgeable about website development. The entire process was seamlessly executed.
I will most certainly recommend RobertsonWeb to business associates, friends and family.
Pamela Chetty
BASED GOLD COAST, AUSTRALIA
Image Realty
Working with Danielle at RobertsonWeb has been a very easy process from start to finish. We have worked with RW for years now across multiple projects including a whole new custom website build, promotions & general website maintenance. RobertsonWeb skills are fantastic and we love Danielle's work.
